Lipstick Won’t Save Your Offense
December 30, 2024
Lipstick Won’t Save Your Offense
Think you can frame it better? Add some glitter? Package it differently? Yeah, that’s what books and gurus love to sell you.
Here’s the truth: That doesn’t work.
When you’re running an offense, your goal isn’t to dress up the idea to “look” attractive. It’s to strip away the fluff and hit the raw, undeniable core of your offensive mission.
Truth, clarity, and conviction create a winning offense. Get there faster, and players will stop questioning whether to buy in.
Because when the truth is clear, the offense works.
